Real Life. Real People.

Chik-Fil-A produced the video below for their associates to remind them that everyone they interact with is a chance to create a remarkable experience – to look beyond the transaction.

Chik-Fil-A, even without the video, definitely has service and food worth making a remark about.  For me…I always want it on Sunday, but then think about it and am glad they are one of the few corporations that hasn’t compromised.

Take some time and watch this video.  After, think about everyone you came in contact with today.

EVERYONE HAS A STORY.  EVERYONE’S STORY MATTERS.

Everyone also has a desire to be a part of something bigger than themselves.  Many times organizations have difficulty getting individuals involved in an initiative.  Are you giving your audience (employees, customers, members, prospects, etc.) a compelling reason to become engaged?  To give their time?  To give their money?  To go the extra step to be remarkable?  People need to know they are having a positive impact.  They need to see it.

Most likely, there is “life-change” happening in your organization.  Many times those stories can be used to illustrate people can get involved and be a part of this life-change.  In most cases, if you’ll take some time to listen to someone’s story you’ll be motivated and inspired.

People are telling you their story everyday.  Are you listening?

“The load, or weight, or burden of my neighbour’s glory should be laid on my back, a load so heavy that only humility can carry it, and the backs of the proud will be broken…It is immortals whom we joke with, work with, marry, snub, and exploit…” -C.S. Lewis